DX helps GfK drive engineering effectiveness
GfK+NIQ is the largest consumer intelligence provider in the world, with unrivaled global omnichannel coverage.
Ensuring engineering effectiveness is crucial for companies to stay competitive and attract top talent. For GfK, an NIQ company, the adoption of DX has been a pivotal step in this journey.
With a global team of over 2,500 engineers, GfK needed a better way to measure and improve engineering effectiveness. DX, a platform that collects and analyzes data on developer experience and productivity, has enabled GfK to measure and drive improvements at all levels of the organization. Here’s a closer look at how DX is making a difference at GfK.
GfK+NIQ is the largest consumer intelligence provider in the world, with unrivaled global omnichannel coverage.